(Temporary) Research Objective and Questions

Objective

The objective of this research is to further develop Entrepreneurship and Strategic Management Theory on Value Creation in e-Business, by exploring features of Web 2.0 and it’s underlying value drivers and business models.

Research Questions

General research question

What are the features of Web 2.0 and it’s underlying value drivers and business models?


Research sub-questions

What are the features of Web 2.0?
What is Web 2.0?
What is different in Web 2.0 from Web 1.0?

What are value drivers in Web 2.0?
· What is value and how can it be created?
· What are value drivers in e-Business?
· Which value drivers can be found in Web 2.0?
· Which value drivers are more/less important in Web 2.0?

What are the underlying business models in Web 2.0?